Rolling Stone roasted us but gave the Computer.com commercial credit and ranked it #24 of the Top 25 Super Bowl Commercials of all time. This is quite an honor seeing as thought the commercial aired only once and the company is no longer in business.
Who made the commercial? I studied long and hard to learn how to snort when I laugh. These people are the professionals-Merkley Newman Harty, Jeff Vinick, Director Lloyd Stein, Encompass
Filed in: Super Bowl Ad
Charlie Schroeder of Weekend America/American Public Media interviewed Mike Zapolin (my partner at Computer.com) and I to talk about our launching the company with a Super Bowl ad.
You can listen in to the interview via their website or podcast.
Filed in: Uncategorized
Yesterday was my birthday…a big one. Assuming I live to be 80, (I doubt it) I have less than half my life left to live. I have to say the pressure of time is motivating and the new watch my wife gave me helps. Thanks, honey.
Being older and wiser, I should know more. My five year old asked, “When people write hugs and kisses XOXOXO, why are the Xs kisses and the hugs Os? People kiss and their lips are in a circle, it doesn’t make sense.”
No, it doesn’t. Is the X for when lips cross? O for when arms wrap?
Anyway, that is what I told her and she seemed to like the answer.
My parents didn’t have the luxury of Search to confirm what they did or did not know. Maybe parenting was easier then- except if I was your kid!
My friends at Wiki backed me up, sort of.
Wikipedia XOXO
Filed in: Uncategorized
During the holidays a guy selling Christmas trees camped out in front of the indoor soccer place where our family spends a LOT of time. He hung his shingle on pallet that he lodged upright into the snowbank. The sign was professionally printed with an arrow directing people who couldn’t see the big, green trees in the right direction.
At the top of the sign in slanted magic marker, he wrote:“CHEAP”
My nine year old daughter saw the sign and was completely irate:
“Why would someone write Cheap about a Christmas tree? Christmas trees are not cheap. They could have used “affordable” or “inexpensive” or any other word than cheap. Christmas is a special time and Christmas trees are special. I don’t like it and I don’t like anyone who would buy a cheap Christmas tree from them.”
A marketer is born!
Filed in: Uncategorized
Valleywag, Silicon Valley’s version of the National Enquirer, ranked Computer.com #8 on their list of Tech Super Bowl advertisers.
Filed in: Uncategorized
